Category Archives: In the News
FICA, Winners Alliance Ink Licensing Deal for Cricket Players
Eric Winston Named President of Winners Alliance
Fanatics Signs 20-Year Tennis Card Deal With Winners Alliance
As collectible prices boomed in recent years, multiple tennis stars’ trading cards sold for over $10,000 each. Yet, the biggest manufacturers have not made a robust product for the sport. That could change as soon as this year. Fanatics Collectibles and Winners Alliance—the for-profit affiliate of the Professional Tennis Players Association (PTPA)—announced a new partnership Thursday to create an annualContinue reading “Fanatics Signs 20-Year Tennis Card Deal With Winners Alliance”
Bill Ackman Is Helping Tennis Players Earn More Money Off the Court
Billionaire is helping athletes profit from their own brand Licensing for video games, trading cards among group’s plans Billionaire Bill Ackman’s Pershing Square Foundation and investment firm Prysm Capital led a $26 million investment in a new organization designed to help professional tennis players pursue business opportunities off the court. Winners Alliance, a for-profit affiliate of the Professional TennisContinue reading “Bill Ackman Is Helping Tennis Players Earn More Money Off the Court”
Ahmad Nassar Named CEO of Winners Alliance, Executive Director of PTPA
The Professional Tennis Players Association has announced Ahmad Nassar as the first Executive Director of the player-focused group started by Novak Djokovic and Vasek Pospisil in the fall of 2020, as well as the launch of a for-profit business to benefit professional tennis players called the Winners Alliance. And the PTPA now has $26 millionContinue reading “Ahmad Nassar Named CEO of Winners Alliance, Executive Director of PTPA”